The Masterminds

In stock
SKU
12df33ad-1971-4182-bdfd-16c10e177e48
$50.00

EXCLUSIVE NFT COLLECTION

MASTERMINDS OF HIP HOP

The first NFT collection created for and by the original pioneers of hip hop.

Featuring iconic music artists.

Masterminds of Hip Hop aims to give back, celebrate and champion the original musicians that helped create the multi-billion dollar industry of what we now know as Hip Hop today.

Collection 1 features 27 NFTs.
We will have 2 drops for collection 1.

BUY FOR $50 MASTERMINDS FAN CARD ABOVE

AND GET 1 FREE BONUS MASTERMINDS OF HIP HOP NFTS

The Masterminds

$50

Masterminds Of Hip Hop
Fan Card

In this exclusive fan card NFT, audiences can hear snippets of DJ Hollywood and Eddie Cheeba on the mic performing to cheers from the party ground. The visual was taken at the by invite only exclusive launch event held in the time of the Covid pandemic on 14th August 2021 at the legendary Goldbar, NYC. In it, Russell Simmons also talks about how the Masterminds Of Hip Hop journey started - his dreams and aspirations and what inspired him to work on this with his co producer Snoop Dogg.

REWARD FOR COLLECTORS

GO TO app.tokau.io TO CLAIM YOUR REWARD

THE NFTS STATED BELOW ARE LIMITED QUANTITY AND AVALIABLE ON A FIRST COME, FIRST SERVE BASIS

* Collect 8 different NFTs, you will get a Bonus Russell Simmons Platinum NFT (200 pieces available)

* Collect 15 different types of NFTs , you will get a Bonus Chuck D NFT (150 pieces available)

* Collect 20 different types of NFTs, you will get a Bonus Snoop Dogg NFT(100 pieces available)

* All collectors with 27 NFTs will receive an exclusive NFT invite to an exclusive zoom online party with the MMOHH artists. Details to be announced shortly.

Note: The NFTs can only be used for getting a bonus NFT only ONCE. Once you use your NFTs to receive a bonus NFT, you cannot use the same NFTs for the same Bonus NFT again.

drop 1

  • How I Became The Human Beatbox

    Doug E Fresh

    PLATINUM

    Douglas Davis, better known by his stage name Doug E. Fresh (born September 17, 1966), is a Barbadian-born American rapper, record producer and beatboxer, also known as the "Human Beat Box".

  • my title is Grandmaster Caz

    Grandmaster Caz

    BLACK

    Curtis Brown, better known by the stage name Grandmaster Caz or Casanova Fly, is an American rapper, songwriter, and DJ. In this NFT, Grandmaster Caz raps about his past, his opinions, what made him, and who he is.

  • The First Time I Fell In Love With Hip Hop

    Russell Simmons

    GOLD

    Russell Simmons recalls the first time he fell in love with Hip Hop. He was in a club on Harlem in New York and he saw the crowd go crazy with the world famous, Eddie Cheeba. "Like Hot Butter On What?" And the crowd says "Popcorn". This exclusive NFT also includes a live sound recording from the past when Eddie Cheeba was on the decks.

  • The NFT that represents Hip Hop to the fullest

    Sha Rock

    BLACK

    Sharon Green (b. , considered the "first female rapper" or emcee, known by the rap moniker MC Sha-Rock shares an exclusive rap and live vocal recording with her audiences in this NFT that captures the mood, the spirit and the hope in that period of time.

  • The Apollo Theatre

    DJ Hollywood

    GOLD

    According to Kurtis Blow and Pete DJ Jones, DJ Hollywood (born Anthony Holloway; December 10, 1954) was the first rapper in the hip-hop style, making him the "Father" of the Hip Hop style. In this NFT, DJ Hollywood talks about his first experience playing at the famous Apollo Theatre with turntables; and how he introduced Hip Hop in between acts.

  • Captain in Harlem

    Grandmaster Caz

    YELLOW

    Grandmaster Caz gives credit to a photographer called Joe Conzo. He mentioned how Joe Conzo was part of documenting the beginnings of hip hop through his camera. He also talks fondly about where this photo was taken in Harlem World between the years of 1981 - 1982. He also candidly refers to himself as Captain.

  • 6 Degrees of Separation

    Nikki D

    YELLOW

    Nikki D, born Nichelle Strong (b. September 10, 1968) is an American rapper. In this NFT, she recalls her first time performing with Ice T, the biggest rapper of that time; how she was booked by Lyor Cohen for that show (then the club manager, and went on to being the Head of Def Jam Records

  • Arrived In Hip Hop

    Busy Bee

    YELLOW

    Busy Bee was born David James Parker (b. October 26, 1962). In this piece, he recalls his journey into Hip Hop as a solo MC as he grew up listening to Grandmaster Flash, Mellie Mel and the pioneers back in 1977, where he was barely 15.

  • Drop 2/3

    • "Just me and Parrish"

      Busy Bee Circa 1977

      GOLD

      East Coast Hip Hop icons Chief Rocker Busy Bee and Brentwood, New York-born Parrish J. Smith a.k.a. PMD of EPMD are seen here in a rare photo together. Busy Bee and rapper PMD have been in the same events together including the successful SiriusX Art of Rap Festival back in July 2016 which features a superstar lineup including EPMD along with Kurtis Blow, Ice-T and Public Enemy, hosted by the legendary Busy Bee himself.Featuring a never heard before live vocal performance from 1977

    • “Gazelle Glasses”

      Busy Bee

      BLACK

      Busy Bee, a fixture in rap battle history, shares his piece of fashion statement in the streets of New York. An accessory he wears proudly, the famous vintage Gazelle glasses is part of Busy Bee’s 80s cool look.

    • "In the Beginning"

      DJ Hollywood Circa 1974

      PLATINUM

      "I am the guy who brought the word to the music, the sound of what they called Hip Hop". DJ Hollywood talks about his deep love and passion for music and Hip Hop and how in 1974, 1975, he was the only one that was rapping over music. And that money never mattered to him in this industry.Featuring a never heard before live vocal performance from 1974.

    • "The Style Originator"

      DJ Hollywood

      BLACK

      DJ Hollywood talks about the early stages of Hip Hop where the term Hip Hop wasn't even coined yet. Rhyming on a record was never done or heard of and DJ Hollywood made it a norm. An originator when it comes to singing, rhyming, adding call and response interaction while DJing, no wonder he is called the trailblazing "godfather of Hip Hop".Featuring a snippet of a fan's dream live performance from this icon.

    • "Hip Hop Reinvented Everything"

      Grandmaster Caz

      GOLD

      Grandmaster Caz a.k.a. Cassanova Fly is Hip Hop's gifted lyricist. As leader to the Cold Crush Brothers, Caz helped gain the crew a signature style and sound that have inspired many of today's most famous MCs. Here Caz spews out another iconic statement on hip hop which will go down in the music books, "Hip Hop didn't invent anything. Hip Hop reinvented everything".

    • "1st Female Emcee"

      Sha Rock

      PLATINUM

      "Mother of the Mic" Sharon Green a.k.a. MC Sha Rock is considered the "first female rapper" or emcee. Sha Rock's style of rapping on early mixtapes influenced a generation of rappers notably MC Lyte and Darryl McDaniels (DMC) of the iconic group Run-DMC. In this NFT, she manifests her appreciation to be in the company of phenomenal icons who laid the groundwork for what is known as Hip Hop today.

    • "Birthdays in the Bronx"

      Sha Rock

      YELLOW

      Sha Rock shares about her famous annual NYC birthdays in Stevenson High School in the Bronx. These parties attended by other famous MC's, rappers and music personalities are a testament to how she is loved and celebrated as the first female MC in hip hop history who helped revolutionize the hip hop scene and culture in the late 1970s. Featuring never heard before live vocal performance from 1978.

    • "1st Def Jam Female Rapper"

      Nikki D

      BLACK

      Nikki D recounts her first meeting experience with rapper Ice T and how he encouraged her to write more. She speaks about her chanced encounters with the LL Cool J's producers that finally landed her a deal with Russell Simmons and made her the first ever female rapper under Def Jam.

    • "Tougher"

      Nikki D

      GOLD

      Nikki D talks about how tough it was to be a female rapper during the golden era of Hip Hop where everything had to be done separately and then put together. She compares it to how music is made today and laughs about it.

    • "Latin Quarter"

      MMOHH

      PLATINUM

      Jimmy 'Juv' Jenkins lend his narration to this animation of a logo of Latin Quarter, a famous nightclub in New York opened in 1942 and featured some of the largest artistes of all time. He recalls rolling into the Latin Quarter with Russell Simmons and Andre Harrell. He mentions Eddie Murphy, Mike Tyson, Mary J Blige, KRS One, P Diddy, Jennifer Lopez as key attendees of Latin Quarter where culture comes together from all parts of the world.

    • "How It All Started"

      MMOHH

      GOLD

      In this long extended audio note, esteemed and well respected Hip Hop Historian, Nelson George recounts his understanding of the birth place of Hip Hop, Sedgwich Ave and Hip Hop Blvd. Nelson also spoke about the pioneers and founding fathers of this entire industry.

    • “Beastie Boys”

      Russell Simmons

      PLATINUM

      Russell looks back on how he came about signing the Rock and Roll Hall of Famer, Beastie Boys from New York City back in 1984. While some of the black artists felt the group is stealing hip hop, Russell reflected on how the Beastie Boys truly loved hip hop music and were inspired artists who elevated the artform.

    • "The Simmons Brothers"

      Russell Simmons

      YELLOW

      Russell is pictured with his brothers Rev Run and Danny who he says is the "true artist in the family". Danny is a painter, author, Def Poetry Jam co-creator and Russell confesses that Danny and his works best represent fine art.

    • "Do Your Best - The Master"

      Doug E Fresh

      BLACK

      Doug E Fresh reflects via this voice note alongside an iconic visual of him about how he became the Master of the Beatbox and how a friend told him the importance of always doing your best.

    • "5th Element of Hip Hop"

      Doug E Fresh

      GOLD

      Doug E Fresh gives a life lesson of what makes up Hip Hop in under 90 seconds. He talks about first the DJ, second the MC (Master of Ceremony) where he emphasises is different from rapping. He then moves on to speak about the Graffiti Artist as the 3rd element of Hip Hop, and 4th, the Breakdancer. He pauses to talk about how the Dougie was created but waved it off as another story. He ends this art piece off with the Beat Box, rounding up all 5 elements of Hip Hop.

    • “Rebel Without a Pause”

      Chuck D

      PLATINUM

      Born Carlton Douglas Ridenhour, Chuck D is an American rapper and leader of the Grammy Lifetime Achievement recipient, Public Enemy. Public Enemy blazed the trail for politically and socially conscious hip hop music in the mid-1980s. An activist, publisher, lecturer, and producer, Chuck D has elevated hip-hop in making its message mean as much as the music. Featuring Public Enemy's iconic 1988 track, Rebel Without A Pause.

    • "Salute"

      Eddie Cheeba Circa 1977

      BLACK

      According to those who knew, Cheeba is credited with inspiring Def Jam Recordings founder, Russell Simmons to pursue a career in hip-hop when Simmons heard Cheeba perform in Harlem in 1977. This NFT is linked to Russell Simmons' NFT ("The First Time I Fell In Love" in the same collection where Russell recounts walking into the club and hearing Eddie Cheeba perform for the first time.)Featuring a never heard before live vocal performance from 1977.

    • "Harlem"

      Eddie CheebaCirca 1973

      YELLOW

      Eddie Cheeba was a pioneering DJ in New York in the 1970s. And was considered to be the number one club DJ then. History recounts that Cheeba was a dear friend of DJ Hollywood and they would influence each other's styles and also perform together. Eddie talks about being one of original DJ pioneers from Harlem and how he played in many venues since 1972.Featuring a never heard before live vocal performance from 1973.

    • "My Motherfucking House"

      Snoop Dogg

      PLATINUM

      In this special platinum edition, Snoop recounts the first time that he performed with Run DMC. He talks about how the other young rappers didnt know what was happening but because he watched Rev Run's performance many times, he knew exactly what was going to happen. Featuring a live vocal performance from Rev Run himself. "Whose House? Run's House"

RULES INTRODUCTION

NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Open only to legal residents of the United States (including Washington D.C.,) who are 18+. Begins 09/08/21 @ 09:00:00 ; ends 10/16/21@ 08:59:59 AM EDT. TO ENTER ONLINE: Eligible participants who pay $50 to purchase one MMOHH fan card will receive a randomly selected free bonus MMOHH NFT. TO ENTER BY MAIL W/O PURCHASING NFT: on a 3”x5” notecard, legibly hand write your full name, email, mailing addresses (no PO boxes), and day & eve. phone #s (with area codes). Send completed notecard, in postage-paid envelope (no larger than No. 10), to: “Masterminds of Hip Hop - Entry,” c/o Paybby DAM LLC, P.O. Box 517, Syosset, New York 11791. Mail-in entries must be postmarked by 10/09/21 & rec’d by 10/16/21. Subject to full OFFICIAL RULES.

DROP 1 CONTENT SERIES

NAME OF NFT STAR NAME Amount RANK PROBABILITY
The First Time I Fell In Love With Hip Hop #2702 Russell Simmons 300 Gold 3.000%
How I Became The Human Beatbox #2706 Doug E Fresh 600 Platinum 6.000%
“The Apollo Theatre” #2707 DJ Hollywood 800 Gold 8.000%
“My Title is Grandmaster Caz” #2708 Grandmaster Caz 1,100 Black 11.000%
The NFT that represents Hip Hop to the fullest #2704 Sha Rock 1,400 Black 14.000%
6 Degrees of Separation #2705 Nikki D 1,700 Yellow 17.000%
Arrived In Hip Hop #2701 Busy Bee 2,000 Yellow 20.000%
Captain in Harlem #2703 Grandmaster Caz 2,100 Yellow 21.000%
Total NFT Amount: 10,000

DROP 2 CONTENT SERIES

NAME OF NFT STAR NAME Amount RANK PROBABILITY
"My Motherfucking House" #2727 Snoop Dogg 15 Diamond 0.157%
“Rebel Without a Pause” #2726 CHUCK D 25 Diamond 0.262%
“Beastie Boys” #2725 Russell Simmons 50 Platinum 0.524%
"Latin Quarter" #2718 MMOHH 150 Platinum 1.571%
"How It All Started" #2719 MMOHH 250 Gold 2.618%
"1st Female Emcee" #2714 Sha Rock 250 Platinum 2.618%
"In the Beginning" #2711 DJ Hollywood 400 Platinum 4.188%
"The Simmons Brothers" #2720 Russell Simmons 500 Yellow 5.236%
"5th Element of Hip Hop" #2722 Doug E Fresh 500 Gold 5.236%
Tougher #2717 Nikki D 500 Gold 5.236%
"Just me and Parrish" #2709 Busy Bee 500 Gold 5.236%
"Hip Hop Reinvented Everything" #2713 Grandmaster Caz 500 Gold 5.236%
Salute #2723 Eddie Cheeba 510 Black 5.340%
"Do Your Best - The Master" #2721 Doug E Fresh 750 Black 7.538%
"1st Def Jam Female Rapper" #2716 Nikki D 750 Black 7.538%
“Gazelle Glasses” #2710 Busy Bee 900 Black 9.424%
"The Style Originator" #2712 Dj Hollywood 900 Black 9.424%
"Harlem" #2724 Eddie Cheeba 1,050 Yellow 10.995%
"Birthdays in the Bronx" #2715 Sha Rock 1,050 Yellow 10.995%
Total blind box NFT Amount: 9,550

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